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What is GDPR and Why Should You Care?

What is GDPR and Why Should You Care?

Imagine a world where your personal data—like your name, email address, or even your photos—is protected with the same care you use to guard your house keys. That is, in essence, the idea behind the GDPR or General Data Protection Regulation. It is a European Union law that has been changing the game since 2018 regarding how companies handle our personal information. But what does this mean for you and for them?

In short, the GDPRensures that your data is safe and that you can control who has it and what they use it for.Think of it as a protective shield for your information in the vast digital world. Here are the principles that make it so special:

  • Right to information:data is collected and used in a fair, legal, and transparent manner.

  • No excesses: only what is necessary is collected—no hoarding data for the sake of it. The era of storing data just because hard drive storage is cheap is over.

  • Maximum precision: if your data changes, they must also update it.

  • No more eternal storage: it is kept only for as long as it is truly needed.

  • Security first: your data is guarded like gold.

  • Accountability is key: there must be a designated data protection officer, and they must tell you who it is so you can contact them if you have a problem

Your rights under the microscope

GDPR gives you superpowers over your data. Here are some of the most important ones:

  • Right to know: You can ask to see the data they have about you.

  • Correcting course: If something is wrong, you can ask them to rectify it.

  • The art of disappearing: In some cases, you can ask them to delete your data.

  • Taking a break: You can ask them to stop using your data for a while.

  • Moving your data: You can transfer your data from one company to another.

  • Saying “no” is your right: You can object to the use of your data in certain situations.

The global impact of GDPR

Although it originated in the EU, GDPR has a long reach that extends to companies worldwide. If they handle data from people in the EU, they must play by these rules, wherever they are.

For companies, complying with GDPR means scrutinizing how they handle information from collection to deletion. They must ensure everything is consented to, secure, and properly managed.

Non-compliance is costly

Ignoring GDPR can be a very expensive mistake. Fines can be astronomical, so it's best to stay aligned with what it requires.

Conclusion: more than rules, a culture of privacy

GDPR goes beyond being a list of "don'ts." It is a new way of thinking about privacy and data protection. Ultimately, when a company takes care of your data, it is building a relationship of trust with you. And in today's digital world, that is worth a lot.

The minimum standards your company must meet, all summarized in a PDF.

Download our PDF, where in just two pages you'll find a summary of the first steps you need to complete to have data management compliant with the European Union's General Data Protection Regulation (GDPR). This checklist is a quick and simple guide that provides the essentials to ensure your company not only complies with current regulations but is also prepared to effectively protect and manage personal data.